Seeing beyond the obvious

Innovation is all about seeing beyond the obvious answer, making the connections others miss, recognising cause and effect relationships differently.

Most also accept that with training, our bodies perform better, we run faster, further, jump higher, etc.

Surely it is the same with our brains? The more we stretch the boundaries in our nuts, the better we become at doing it. Therefore, it seems to be pretty sensible to do some training. The cryptic crossword in the local paper, deliberately inserting yourself into situations that are different and uncomfortable,  and even, yes I am assured by my 30 year old son with a couple of  degrees, playing some of the more creative video games (cannot bring myself to do that one).

I often start a workshop, presentation, and even casual conversation with a conundrum of some sort to try and get the juices going, so these two posts from Holly Green are gold.

About strategyaudit

StrategyAudit is a boutique strategy and marketing consultancy concentrating on the challenges of the medium sized manufacturing businesses that make up the backbone of our economy. The particular focus is on their strategic and marketing development. as well as the business and operational efficiency improvements necessary for day to day commercial survival. We not only give advice, we go down "into the weeds" to ensure and enable implementation.
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