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Monthly Archives: July 2011
6 Collaboration misconceptions
Collaboration is as much about planning and hands-on work down in the weeds as any other sort of work. It is very easy to see collaboration as the new panacea for many challenges, but it is as hard work as … Continue reading
When customer feedback does not matter
Sometimes asking a customer, or potential customer what they want is a bad strategy, as they can only respond from the perspective of what they already know and understand. When you have something different and unknown to offer, there is … Continue reading
The genetic code of organisations.
Large organisations tend to have what is usually called their own “culture” but when you look deeper, there is a more basic form of “sameness” amongst organisations in a field, particularly those in a public field, Government departments, churches, non … Continue reading
Posted in Change, Leadership, Management
Tagged Change, change management, Leadership, Management, performance assessment
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“Pre mortem” beats learning
Completing an AAR, (After Action Review) is now widely practiced, effectively a commercial post mortem after any major commercial activity. Completing an AAR has been standard practice for a long time after a capital expenditure, generally called something else, but … Continue reading
Posted in Leadership, Management, Operations
Tagged Leadership, performance assessment
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New verb: To “Rupert”
Rupert Murdoch’s refusal to accept any responsibility for the behavior of his staff in tapping phones to get stories, was grand farce. Did he pay the pie-chucker? When compared with the actions of the MD of Arnott’s some years ago … Continue reading
An unseemly rush to the trough.
Irrespective of your views on climate change, the carbon tax, global warming, and the need for change, the sight of all the spivs and carpetbaggers mixed amongst the crowd setting out to get their noses into the new troughs created … Continue reading
Posted in Change, Personal Rant
Tagged climate change, communication, Personal Rant, Politics
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One tiny word to alter the carbon debate.
It seems to me that the carbon “debate” currently taking place fails on the most basic level of dealing with any of the facts. It is simply a political poop throwing contest, where the only success factor in either of … Continue reading
Politicians God Complex and the carbon tax.
We all understand the “God Complex” the situation where someone proclaims their universal truth about a complex problem. My solution is the right one, no argument!. Problem is that complex problems are really, well, complex, hard to understand, and there … Continue reading
Posted in Change, Collaboration, Leadership, Personal Rant
Tagged Change, climate change, collaboration, Leadership, Personal Rant
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Explicit and tacit knowledge in the national accounts
I was struck last month by the blizzard of numbers and alternative views presented as a part of the release of the national accounts. The economy was down, but the floods in QLD and Vic had largely caused the problem … Continue reading
Posted in Leadership, Management, Personal Rant
Tagged Leadership, Management, performance assessment, retailer
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Socialising branding
Procter & Gamble is a huge branded consumer business, but seems to be able to maintain the agility and innovation capability of an SME. Supermarket retailers have to be nervous when they display a determination to build a direct business … Continue reading
Posted in Branding, Customers, Marketing, Social Media
Tagged Branding, customer, Marketing, retailer, Social Media
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Branding evolution
There is a new boy on the block to match Colgate, P&G, and other international brand owners, but one who does not play fair, one who controls access to consumers, removing their options of choice. Tesco. A retailer with the … Continue reading
Brands as patterns
Brands are not uniform things, they are an amalgam of all sorts of contributing factors, patterns of attraction, that together make up an experience. People recognise and relate to brands in a very personal way, and in the age of … Continue reading
Facebook & Skype, the “twins of free” meet old economy
The fun and games predicted are starting! Facebook has added Skype to its services, in an expanding collaboration with Microsoft , and in response to the competitive threat of to Facebook by Google+ launched recently. This collaboration will not make … Continue reading
Posted in Innovation, Social Media, Strategy
Tagged Change, collaboration, Innovation, Marketing, Social Media, Strategy
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Social media will win the next election.
I’m thinking ahead here, to the next federal election, the one Tony thinks is already on. I suspect the communication mix of this election will be different to those that have gone before, Social Media will play a significant role, … Continue reading
Tesco pushes e-media boundaries, again.
I have praised the way Tesco has adapted to the emergence of smartphones as a marketing tool, particularly in the UK by combining Loyalty card use, Dunnhumby data mining and smartphones. Sensibly Tesco are migrating this technology elsewhere in their … Continue reading
Posted in Change, Innovation, Marketing, Social Media, Strategy
Tagged Branding, Change, customer, Innovation, Marketing, retailer, Social Media, Strategy
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Switching costs and social warfare
Every marketer tries to build in switching costs into his product, something that makes the decision to change a bit more difficult. These switching costs have 2 elements: Real costs, like contract penalty clauses, loss of use of some useful … Continue reading
Posted in Customers, Marketing, Social Media
Tagged Branding, communication, Marketing, Social Media
3 Comments
Product optimisation challenge
When a product is at the point of being launched, or upgraded, the last minute improvement, cloaked as product optimisation, is often a stumbling block. Two points about product optimisation: It is better to have a good product today, learning … Continue reading
The team Vs the individual
A great team is better than a team of greats, an oft quoted maxim, I suspect coming originally from Vince Lombardi, the legendary Green Bay packers coach and cliché source. We pretty much accept this, but what happens when there … Continue reading
I miss the mob
I miss the mob Derek Sivers has an oblique take on things, he seems to be able to see perspectives most of us miss. This short “I miss the mob” video should be shown to all who get confused about … Continue reading
Posted in Management, Personal Rant
Tagged change management, Personal Rant, Politics, value
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