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Monthly Archives: August 2010
How do you choose?
This almost completed Federal election was about a lot of things, many of them contradictory, and beyond the wisdom of the bulk of the electorate to distinguish the rhetoric and spin from the facts. Does the sad view of the … Continue reading
Posted in Change, Leadership, Strategy
Tagged Change, Leadership, performance assessment, Politics
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Collaboration lessons from Canberra
This hung election has generated a tsunami of comment, but nothing I have seen on the mechanics of collaboration, a key factor in any lasting resolution to the impasse I would have thought. The idea of a “party” is simply … Continue reading
Posted in Alliance management, Leadership
Tagged Alliance management, Management, negotiation, Politics
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Scale, speed and technology
The challenge of competing successfully in the digital age is to build the advantages of scale, without the inertia of the bureaucratic structures that usually come with it as a means to manage and control activities and investment priorities, not … Continue reading
Posted in Change, Innovation, Social Media, Strategy
Tagged Change, Innovation, Social Media, Strategy
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Mass amateurisation
15 years ago the task most organisations were applying themselves to was “mass customisation”. How do we mix the cost benefits of mass production with the individual needs of the customer? Dell redefined the PC market by finding ways, as … Continue reading
The more things change…….
Conventional wisdom of the past decrees that copyright is essential to the well-being and motivation of the suppliers of the publishing stock in trade, authors. This self serving position is contrary to mountains of evidence accumulating as the web goes … Continue reading
Posted in Communication, Innovation, Social Media
Tagged Change, communication, Social Media
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Leaders give you eight things.
Leadership is a subject that has filled libraries, kept researchers in businesses, and academics interested for decades. However, anyone who has been around organisations for a while probably sees it a bit more simply if they have given it any … Continue reading
Posted in Leadership, Management
Tagged Leadership, Management, performance assessment
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Anatomy of a great brand
Almost everyone has heard the term “Dow Jones” or perhaps “The Dow” and know at least that it is something to do with stocks in the US, but few would immediately think of it in the context of a brand. … Continue reading
Value, not just price.
Commodity markets have two things in common: There is plenty of business to go around, that is why it is a commodity market. In a mature, saturated market, the challenge is to attract some of the business that is around, … Continue reading
Posted in Customers, Marketing, Sales, Small business
Tagged communication, customer, Management, Marketing, retailer, Sales, value
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Why? To: Why not?
A newspaper asks itself “why should I publish this??” It costs to publish, time, management resources, labor, time on presses, ink, paper, and so on, so it is a key decision, with implications if you get it wrong. An individual … Continue reading
Posted in Communication, Marketing, Social Media
Tagged Change, communication, Social Media
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The Curator and the future newspaper
The word curator brings to mind an old bloke (mostly) running a museum, deciding what is displayed, and how, what gets bought or created, what gets thrown out, and what gets saved for another day. The job of an editor … Continue reading
Posted in Communication, Innovation, Marketing, Social Media, Strategy
Tagged Change, communication, Innovation, Marketing, Social Media, web stuff
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There but for the grace…
Here is something that should scare the pants off any thinking Australian. Into the last week of an election campaign notable by the lack of anything notable, apart perhaps from the diligent application to the pork barrel to marginal seats … Continue reading
A retailers nightmare
How do you compare prices in a range of stores when standing in the aisle of your local supermarket? The easy answer now, is “on your iphone“. A crowd called Red Laser have an app that scans the code, compares … Continue reading
Posted in Branding, Customers, Innovation, Marketing, Social Media
Tagged Branding, category management, communication, Innovation, Marketing, Politics, retailer, web stuff
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Gender equality; how?
There is lots of hand-wringing going on again about gender equality in the executive suite the boardroom, and particularly the political arena. All thinking people recognise the value of ensuring half our population has the opportunity to maximise the … Continue reading
Posted in Change, Leadership, Strategy
Tagged change management, Leadership, performance assessment, Politics, Strategy
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The “Banksters” are back
“Banksters”, an emotive term coined by Father Charles Coughlin, a commentator in the early thirties as the practices of bankers and financiers during the boom in the lead up to the Wall Street crash in late 1929. It seems that … Continue reading
Posted in Marketing, Small business, Strategy
Tagged Management, Marketing, Politics, SME
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Rule of thirds
Sitting around many board and advisory tables over the years, I have observed that those that are successful follow what I have started to call the rule of thirds. Actually, there are four rules, but the first is generic to … Continue reading
Posted in Communication, Management, Small business
Tagged Change, communication, Management, performance assessment
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Bringing it home
Perhaps I am dreaming, but there appears to be a “nudge” (not yet a trend) amongst the manufacturing firms I talk to towards a review of the cost/benefit of overseas sourcing of manufactured products. At the end of the spectrum … Continue reading
Posted in Change, Innovation, Marketing, Strategy
Tagged Change, demand chain, Innovation, Marketing, Operations, Strategy, Value chain
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Politics is just marketing.
Watching the current federal election campaign from both major parties, it seems they both should go back to marketing 101, and consider what it takes to engage with those to whom you want to sell something. Both to my mind … Continue reading
Our political failure
The accepted “cabinet” processes, where robust, non-personalised debate occurs in camera leading to a conclusion, hopefully based on a combination of qualitative and qualitative data, followed by all members supporting the final determination appears to be gone in our political … Continue reading
Information scales
Access to information before anyone else has it is Gold, access at the same time as everybody else is just staying in the game, essential, but it will never be a winning edge. A small advantage at some point, can … Continue reading
Posted in Communication, Social Media, Strategy
Tagged Leadership, Strategy, web stuff
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Market through the cycle
Many businesses are sorely tempted to drastically reduce marketing expenditure during a downturn, it is often the most visible, and usually the least understood item in the P&L. The evidence indicates that you should be keeping spending up. Time and … Continue reading
Posted in Branding, Marketing, Small business, Strategy
Tagged Branding, category management, communication, Management, Marketing, Sales, SME, Strategy
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StrategyAudit 