“iownership” of ipod IP

A while ago, I blogged about the ownership of IP, the individual Vs the employer, and quoted the case of a designer who left Mattel for their competitor, MGA Entertainment, created a competitor to “Barbie” and ended up in court over IP ownership, and lost.

Now one of the key innovation drivers at Apple, Tony Fadell  creator of the ipod, is leaving Apple for alternative pastures.

Steve Jobs is not known as benevolent, so we can expect some fireworks, and perhaps some further definition of the ownership rights of individuals who dream up great “stuff” and of their employers . This may not all be in the public domain, as sensibly the parties will have tied up the IP ownership & “money stream” issues, but we will watch with interest, and be certain that there has been some sweat in the Apple boardroom.

About strategyaudit

StrategyAudit is a boutique strategy and marketing consultancy concentrating on the challenges of the medium sized manufacturing businesses that make up the backbone of our economy. The particular focus is on their strategic and marketing development. as well as the business and operational efficiency improvements necessary for day to day commercial survival. We not only give advice, we go down "into the weeds" to ensure and enable implementation.
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