Archimedes & the web.


Archimedes theorised that “With a long enough lever, you could move the world” 

It appears that the web is such a lever, as the world has changed as a result of the leverage applied by the development of the web.

The internet bubble may have burst in the nineties, but the wild predictions made at the time are by and large coming to fruition, just a decade later, largely by different businesses, and with a clearer path to commercial sustainability, using the “old economy” disciplines of finding a way to solve a customers problem, or reduce his costs, whilst proactively managing your own assets, as the way to profitability.


About strategyaudit

StrategyAudit is a boutique strategy and marketing consultancy concentrating on the challenges of the medium sized manufacturing businesses that make up the backbone of our economy. The particular focus is on their strategic and marketing development. as well as the business and operational efficiency improvements necessary for day to day commercial survival. We not only give advice, we go down "into the weeds" to ensure and enable implementation.
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